2018 WINNERS

Agency of The Year: Ensemble Worldwide
Brand of The Year: Tesco

GOLD WINNERS

1 "The Unforgettable Bag" Sustainability
Tesco
Grey Worldwide
Rawr Studios
2 Maybelline FitMe Squad Beauty
L'oreal Malaysia Sdn. Bhd.
Ensemble Worldwide, Maxus
Studio 20Twelve

SILVER WINNERS

1 "The Unforgettable Bag" Efforts for Good -Brands
Tesco
Grey Worldwide
Rawr Studios
2 Shortest CNY ad Media Idea
Anchor Beer
Ensemble Worldwide, Universal McCann M'sia
Reprise
3 KFC Zinger Double Down Restaurants
QSR Stores Sdn. Bhd.
Naga DDB Tribal, Reprise
Universal McCann M'sia

BRONZE WINNERS

1 Hidden in Plain Sight: "Weaponizing Innocence to Fight Evil" Efforts for Good - Brands
Digi Telecommunication
Naga DDB Tribal
2 ADVERTISING VERSUS BREAKS Media Idea
Nestlé Malaysia Sdn. Bhd.
JWT Malaysia
3 Anything's Better with KFC Golden Egg Crunch Media Idea
QSR Stores Sdn. Bhd.
Universal McCann M'sia, Ensemble Worldwide
Reprise
4 Hidden in Plain Sight: "Weaponizing Innocence to Fight Evil" Media Idea
Digi Telecommunication
Naga DDB Tribal
5 "The Unforgettable Bag" Small Budget
Tesco
Grey Worldwide
Rawr Studios
6 Maybelline FitMe Squad Engaged Community
L'oreal Malaysia Sdn. Bhd.
Ensemble Worldwide, Maxus
Studio 20Twelve
7 #storyworthtelling Efforts for Good - Non-Profit/Pro-bono
Teach For Malaysia
BBDO Malaysia
8 Milo Breakfast Beverages/Non-Alcoholic
Nestlé Products Sdn. Bhd.
Ogilvy Malaysia
Mindshare Malaysia
9 PruBSN Warisan: "Always by your side" Financial Services
Prudential BSN Takaful Berhad
Ensemble Worldwide
Mastermind Worldwide
10 Ayam Goreng McD – Delicious Decibels Restaurants
McDonald's Malaysia
Leo Burnett Malaysia

FINALIST

1 Listerine Mempersembahkan Nabil Mempersembahkan Listerine Influencers
Johnson & Johnson Sdn. Bhd.
Ensemble Worldwide, Universal McCann M'sia
Red Communication, Studio DL
2 Maxis 4G Films Corporate Reputation
Maxis Broadband Sdn. Bhd.
Ensemble Worldwide, Initiative
Mojo Films
3 The Other Sanders Corporate Reputation
QSR Stores Sdn. Bhd.
Reprise, Universal McCann M'sia
4 Child Wellness Range Household Supplies and Services
Nippon Paint (M) Sdn. Bhd.
Ensemble Worldwide, Entropia
Perspective Strategies, Swf Films Sdn Bhd, Real Time Studios
5 Cili Padi: How Digi Won the Big GB War by Going Small Internet Services, Telco Products & Services
Digi Telecommunication
Naga DDB Tribal, Mindshare Malaysia
6 Hotlink - Slowing Down the Pace of 4G To the Tune of East Malaysians Internet Services, Telco Products & Services
Maxis Broadband Sdn. Bhd.
Leo Burnett Malaysia
Initiative, Kingdom Digital, APD Digital Sdn Bhd, SearchGuru
7 Maxis HuatAR Retail
Maxis Broadband Sdn. Bhd.
Ensemble Worldwide, Initiative
Mojo Films